First things first... My name is pronounced Uh-leese 4TA-Meyer.
(It's tricky. I know).
I have always been someone who creates -
it is something innate within me. After nearly 20 years of working as a multi-disciplinary designer in the corporate world, I decided to follow my dreams and launch my own art and design company. There is nothing more gratifying than to help make my clients' visions become a reality.
Collaboration is at the heart of what I do. I value open communication and partnership, working closely with clients to understand their vision and bring it to life. My process is not just about delivering a product; it’s about building relationships and fostering creativity together.
Insatiable curiosity and an open mind are the most useful tools when trying to find the right creative solutions. Research, ideation, design thinking, iteration, and refinement are the steps in the creative process that help to deliver the best results for each unique design project.
Understory Art + Design creates a positive impact through various initiatives, whether it's branding a new business, fundraising for a local nonprofit, or focusing on creating art from up-cycled and secondhand materials. I let integrity guide my actions and decisions.
"Alais is an amazing artist! When we first reached out to her to design our Fern Gully can, she just got it. Her first draft was killer, and after a couple of tweaks, we had this awesome,
eye-catching design. Honestly, it was exactly what we were hoping for.
We were so stoked with how it turned out that we had her design the labels for our NA beers too. And guess what? She nailed those as well! She has this knack for taking our ideas and making them even cooler, all while keeping our brand vibe in mind.
Basically, Alais is the real deal. If you're looking for someone who's creative, easy to work with, and can make your vision a reality, then look no further. She's seriously talented!"
Lane Smith
Owner - Sunshine Brewing Co.
Lake Mills, WI
"Alais is a terrific graphic design partner for my marketing projects. She's professional, timely, over-delivers and on top of all of that - NICE!
I highly recommend working with Alais."
Jill Newbold
Newbold Solutions
Chapel Hill, NC
When I started my business, every decision was new and intimidating. One that wasn't was the person to whom I should entrust my brand and design. I could not be more happy with my decision to use Alais for my design work. Even though Alais and I have known each other for years, she took the time to start from the beginning with my company, bringing her knowledge of my values and how I like to work to the conversation, producing a holistic set of design deliverables that matched my brand vision and company mission. She provided so many options and was incredibly flexible and responsive with the changes, making the process incredibly approachable. I have such pride in the quality of my work and Alais has made sure that my logo is an external continuation of that pride.
Nicole Vafadari
Founder - Doret Consulting
Madison, WI